Saturday, January 26, 2013
Video | Chanel and the Diamond
Gabrielle Chanel is well known for her love of pearls and gold chains with leather laces intertwined.
But there was a time when diamonds were Chanel's icon...
This third instalment of Inside Chanel, a collection of videos about the famous brand, (the first 2 are about their other icon, the Chanel No. 5 Perfume, which took over the world by storm with Marilyn Monroe fronting the campaign, these can be found here) titled "Chanel and the Diamond".
This video takes us all the way back to 1932, when Chanel crafted her capsule collection of jewellery and accessories entirely from diamonds, all of which were inspired by the crosses, stars and moons in her childhood orphanage. The idea was to change people's perception of jewellery, to turn the traditional symbol of jewels, which were once "trophies given by admirers", into "symbols of liberty". By creating a setting which could sit perfectly without clasps and hooks, Chanel brought forth an innovation in the jewels industry, making "fluidity a principle and liberty a virtue".
Watch the story of "Chanel and the Diamond" unfold below.
(Video: Chanel )
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amazing history :)
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good video for history of chanel
ReplyDeleteGreat photos
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S xx
Love diamonds and pearls ;)))
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Great post!
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Thank you for this information - this was new for me. In my opinion Gabrielle Chanel was well known for her love of pearls so you made me a little bit more clever :-) I like your blog and follow you now on GFC and bloglovin. xxx Rena
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I've loved the video! Great post
ReplyDeleteMar
really beautiful <3
ReplyDeletenatalie
http://lucyandtherunaways.blogspot.com
thank you sweetie for your lovely comment <3
ReplyDeleteyou have nice blog as well ;)
xo,
Carolina
Amazing!!great post!!
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love her creations most! they are perfect!
ReplyDeleteLove the post and the video is amazing. :)
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http://jonnessa.blogspot.com/
This is such an amazing video :-D I've been watching it every day this week.
ReplyDeleteLove,
Jolien
http://julianaandthedaydream.blogspot.be
thank you for a sweet comment :) followed back on bloglovin #1044 <3
ReplyDeleteHello! Thank you for passing on my blog. I follow you on bloglovin too ;)
ReplyDeleteXOXO
Arianna
http://aryannastyle.blogspot.it/
thanks for such a lovely comment :)
ReplyDeleteI also following you for a long time on bloglovin, so now we can follow each other on gfc. just let me know :)
Love love love it. The ruffled skirts are gorgeous, and the leather pants are too good. butik busana muslim modern
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