Tuesday, 20 March 2012

H&M Fashion Against AIDS Collection






This most recent collection for H&M is A-MAZ-ING. Absolutely digging this navajo theme they've adopted, above are my favourite picks! With 25% of all sales going directly to a variety of international youth HIV/AIDS awareness projects, you have no reason to not join in with this fashion event!

Here is what a spokesperson had to say about this collaboration:

“H&M is launching its fifth Fashion Against AIDS (FAA) collection, to raise funds and create awareness about HIV/AIDS among the young. Available in around 300 H&M Divided departments from April 26, 2012 as well as online (where available), this year’s collection brings together ethnic influences from different continents.” 
Artists from all over the world joined forces with H&M to create the prints and patterns used in this collection which reflects the styles and themes used in different cultures. Whether it be colourful African trims on shorts and bustiers, graphic black and white Maori prints on crop-tops, or the folkloric Inuit designs from Greenland on draped T-shirts, this year’s FAA collection puts global tribes in a 21st century context.
See the whole collection here.

(Photos: HM, info: nitrolicious)

18 comments :

  1. This is a fantastic collection! I love the neon.

    Tanja

    www.modelovers.com

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  2. It's great to see powerful brands getting behind great causes like this.

    www.stylefootprints.blogspot.com

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  3. This is such a beautiful reason to help! In LOVE!

    http://kiwipferdchen.de.vu

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  4. Reminds me of Mara Hoffman, and those sunglasses are to die for!

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  5. shorts and cropped tops are georgeous! Thumbs up for H&M's initiative!

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  6. love the aztec printed pieces!

    cute stripey candy colours!

    check my blog for a chanel giveaway!
    x

    www.lulucherieblog.blogspot.com

    SHOP

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  7. Love the shorts and bikini ! somehow this collection reminds me a bit of Rihanna

    www.tripsandtreasures.net
    fashion & lifestyle in BElgium

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  8. I totally agree!! I think its the vibrant colours and busy patterns that reflect her music and personality.

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  9. Gorgeous! When those will be at H&M?:)

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    Replies
    1. Available in around 300 H&M Divided departments from April 26, 2012 as well as online :)

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  10. I love these things, they look amazing!

    xxx Anita

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  11. I love your style and blog...

    If you want to visit my blog, I will appreciate:

    http://dressedcrisis.blogspot.com/

    ReplyDelete
  12. jajaja Super Sweet Bikini...Shorts are Gorgeous...And so Stunning Choice.

    You can check my GUCCI-MAJE Outfit in:

    http://laviequo.blogspot.com/2012/03/my-shadow.html

    XOXO from Munich

    La Vie Quotidienne

    www.laviequo.com

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  13. i love when big brands like H&M do these projects to help others!
    i think its awesome. and the items are very cute! i loved the round glasses!

    XO jannine
    http://FashionistArg.blogspot.com

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  14. i LOVE this collection. the print is unbelievable. such a great cause too

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  15. This is so great! Can't wait!

    Kisses
    Out Of The Box

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  16. The last two items need to be in my wardrobe ASAP! It's great to see big name brands doing something so worthwhile <3

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